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Effectively merchandised displays add perceived value, draws attention to your displays
increases sell through. 70% of retail purchases are unplanned. A well merchandised
display helps consumers make impulse buying decisions. Create effective and value-added
displays to catch shopper’s attention. View displays from a customer’s perspective,
steps in their shoes and shop in your own store. |
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GUIDELINES. |
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Best seller fragrances should always be merchandised at eye level. Damaged
or fading fragrances should be replaced to maintain the brand image. A pyramid system
of merchandising should be followed whereby big sizes (100ml) occupy the centre
of the shelves with smaller sizes going outwards. |
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ADVERTISEMENT. |
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Your prospects and customers are turned into the broadcast world; with television
set in more than 99% of our homes your target market is reachable by the air waves.
People pay attention to marketing in the following order, graphics, headline, bullets,
magazines, billboard, and lastly text massages. |
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Your marketing is your planned strategies to getting more sales and greater profitability.
Your market changes constantly new families in the area mean new customers to reach,
people earn more money, which means changes in lifestyles and buying habits. Shoppers
don’t have the store loyalty they only did, you must advertise to keep pace with
your competition. Advertisement materials are given out to only customers that are
maintaining same standard with beauty and fragrance. |
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DELIVERY. |
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• Free freight costs anywhere within Nigeria. |
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• Delivery of orders will be processed quicker and deliver to you faster. |
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• Flexibility - consolidation of small orders from our central warehouse. This is
our long term commitment to providing you with the best service we can offer. |
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GIFT WITH PURCHASE. |
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Gift with purchase are supplied but subject to availability. |
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